Goal: Assurex Global was looking to refresh their brand visually along with their positioning to strengthen their brand identity with clients and partners.
This icon evolves the existing Möbius design with a secondary color to add depth and create a more contemporary feel. The simplified shapes mimic the woven design, with a unique letter "A" hidden within the icon. This retains the idea of networked partnerships but puts Assurex in the middle as an essential part of their network.
Role: Designer. Work completed while at Ologie